![\"gn3a6637\"](\"http:\/\/faceinews.com\/wp-content\/uploads\/2016\/11\/GN3A6637-197x300.jpg\")
<\/a>Commenting on the launch, Ms. Smita Jatia, Managing Director of Hardcastle Restaurants Pvt. Ltd., said, \u201cMcDonald\u2019s is continuously evolving to diversify its range, develop new services, and create new formats. McCaf\u00e9 was introduced three years back with an aim to provide premium and quality coffee experience at affordable prices to the Indians. With the launch of McCaf\u00e9\u00ae, we have strengthened our beverage strategy and build our restaurants as a one stop destination for all customers to enjoy across all day parts.<\/p>\nMs. Jatia further added, \u201cSouth is an integral market for McDonald\u2019s and we believe, it\u2019s the right time for us to unveil the McCaf\u00e9 in Chennai. The city is housed with filter coffee lovers and has a great significance as a coffee hub which showcases tremendous potential for growth. The unique store-in-store format enables a quick roll-out of a McCaf\u00e9\u00ae across key trading areas in metro cities of West & South India to make it easily accessible to our consumers. Within a span of 3 years, we have expanded our McCaf\u00e9\u00ae network across 95 restaurants in 12 cities \u2013 Mumbai, Nasik, Aurangabad, Pune, Ahmedabad, Surat, Baroda, Vapi, Indore, Bengaluru and Chennai. Our business goal is to double the McCaf\u00e9 footprint in the next 12-18 months, a clear testament to the fact that our coffees, frapp\u00e9s, smoothies and muffins have been very well accepted by customers.
\nThe expansion of the McCaf\u00e9\u00ae brand extension and its product offering is part of the company\u2019s goal to elevate its coffee portfolio and to become India\u2019s favourite destination for good food and quality beverages. We are confident to continue our McCaf\u00e9 success and delight customers in Chennai too with our freshly brewed aromatic coffees handmade by our Baristas.\u201d<\/p>\n
India\u2019s first McCaf\u00e9 was launched at Mumbai – SOBO Central in October 2013. The opening of McCaf\u00e9 will offer the locals a premium beverage destination of their choice, with a warm, relaxing d\u00e9cor which is perfect for professionals on-the-go, young people wanting to catch up with friends and even for mothers and children at great value. We want to create a long term relationship with our customers, suppliers and employees in the state of Tamil Nadu and facilitate them with our new services and offerings.<\/p>\n
McCaf\u00e9 offers a premium range of handmade specialty coffees such as Mocha, Cappuccino, Espresso, Latte, Iced latte, Iced mocha, Hot chocolate and Iced frappes. In addition to this, other beverage platforms have been introduced such as, Smoothies with real Mango & Mixed Berries fruit; Iced splash beverages in Raw Mango, Musk Melon & Kokum flavours and recently launched Share Shakes available in Oats N Raisins Cookie Crunch, Strawberry Oreo Whirl and Espresso N Brownie.<\/p>\n
The brand stands out for the training invested in grooming their Baristas which has been rewarded with winning Gold and Silver awards at the India National Barista Championship in 2013, 2014 and 2015. Women Baristas at McCaf\u00e9 have secured two positions in the top 10 India Women Barista Championship in India in 2015. Additionally, McCaf\u00e9 Baristas have won the \u2018Best Signature Beverage\u2019 award at the India National Barista Championship consecutively in 2013 and 2014.<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Photo Caption: Smita Jatia, Managing Director of Hardcastle Restaurants Pvt. Ltd. formally launched the store McDonald\u2019s most successful global brand extension will introduce a New Caf\u00e9 experience to Chennaites with its handmade barista coffees Chennai, 18th November, 2016: McCaf\u00e9, a unique in-house-coffee style chain is nestled within a McDonald\u2019s. The brand extension is launched […]<\/p>\n","protected":false},"author":2,"featured_media":4395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-4393","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"_links":{"self":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts\/4393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4393"}],"version-history":[{"count":1,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts\/4393\/revisions"}],"predecessor-version":[{"id":4397,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts\/4393\/revisions\/4397"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/media\/4395"}],"wp:attachment":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"gn3a6603\"](\"http:\/\/faceinews.com\/wp-content\/uploads\/2016\/11\/GN3A6603.jpg\")
<\/a>Photo Caption<\/strong>: Smita Jatia, Managing Director of Hardcastle Restaurants Pvt. Ltd. formally launched the store<\/p>\n