{"id":8788,"date":"2018-01-25T08:51:18","date_gmt":"2018-01-25T08:51:18","guid":{"rendered":"http:\/\/faceinews.com\/?p=8788"},"modified":"2018-01-25T08:51:18","modified_gmt":"2018-01-25T08:51:18","slug":"cavinkares-meera-extends-support-to-project-puthri","status":"publish","type":"post","link":"https:\/\/www.faceinews.com\/?p=8788","title":{"rendered":"CavinKare\u2019s \u00a0Meera extends support to Project Puthri"},"content":{"rendered":"

Chennai, 25th<\/sup>\u00a0January, 2018 :<\/strong>\u00a0Meera, from the house of CavinKare today announced its association with AVTAR group to support Project Puthri, an initiative to empower girl students from underprivileged sections. As part of this initiative, the brand has extended its support to 200 puthris from various corporation schools for this year, 2018.<\/p>\n

\"Faceinews<\/a><\/p>\n

Project Puthri is an initiative launched by AVTAR Human Capital Trust, the CSR Arm of gender parity pioneer AVTAR Group on National Girl Child Day 2017. Meera being a household name in Tamil Nadu has been synonymous with mother-daughter relationship. With the support from Meera, Project Puthri will nurture the young puthris towards a bright future.<\/p>\n

Ms. Gayatri, Group Brand Manager, Haircare – CavinKare Pvt Ltd<\/em><\/strong>\u00a0said<\/strong>, \u201cFor over 27 years, brand Meera has been\u00a0associated with\u00a0motherly care.\u00a0Brand Meera takes pride in associating with Project PUTHRI, extending\u00a0our support & guidance\u00a0to\u00a0our beloved puthris. At 15, young girls dream about conquering the world but\u00a0they require help in\u00a0identifying and pursuing\u00a0their interests.\u00a0PUTHRI provides\u00a0that helping hand in making many dreams come true and in channelizing\u00a0their passion. Brand Meera is happy\u00a0and proud\u00a0to provide its\u00a0support\u00a0towards converting\u00a0these dreams into reality.\u201d<\/p>\n

Dr. Saundarya Rajesh, Founder \u2013 President, AVTAR Group,<\/em><\/strong>\u00a0said<\/strong>\u00a0\u201cWe are very happy to be associated with a renowned brand like Meera. The brand as a household name has stood a testimony for care and affection and continues to enjoy the same even today. With their support and encouragement, we are confident that our Puthris will be truly empowered and enhance their live professionally and personally.\u201d<\/p>\n

About CavinKare Pvt Ltd:<\/strong>\u00a0CavinKare is a diversified FMCG major with business interest in personal care, professional care, dairy, snacks, foods, beverages &amp; salons. The brand portfolio consists of Shampoos (Chik, Meera, Karthika and Nyle), Hair Wash Powders (Meera & Karthika), Coconut Oil (Meera), Fairness creams (Fairever), Deodorant &amp; Talc (Spinz), Pickles, Snacks (Ruchi, Chinni\u2019s & Garden), Hair Colours (Indica), Retail Salon Products (Raaga Professional), Beverages (Maa), Dairy (Cavin\u2019s), and Beauty Salons (Green Trends & Limelite). Most of the brands are clear winners in their respective product categories. A dedicated R&D center equipped with latest equipment and technologies constantly supports the divisions in their endeavor.<\/p>\n

Today with a turnover of about Rs. 1450 crore, CavinKare has achieved many significant milestones while acquiring a competitive edge backed by sound understanding of the dynamics of mass marketing to establish a firm foothold in the national market. CavinKare\u2019s success is based on it being firmly grounded to its corporate mission- \u2018we shall achieve growth by continuously offering unique products and services that would give customers utmost satisfaction and thereby be a role model\u2019.<\/p>\n

About Project Puthri:<\/strong>\u00a0\u00a0Project PUTHRI was launched to redesign the destinies of girl children on June 15, 2017. PUTHRI is India\u2019s first ever developmental project that seeks to create Career Intentionality among 10,000 underprivileged girl students in the age group of 13 to 18 years studying in government schools across India, every year.<\/p>\n","protected":false},"excerpt":{"rendered":"

Chennai, 25th\u00a0January, 2018 :\u00a0Meera, from the house of CavinKare today announced its association with AVTAR group to support Project Puthri, an initiative to empower girl students from underprivileged sections. As part of this initiative, the brand has extended its support to 200 puthris from various corporation schools for this year, 2018. Project Puthri is an […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-8788","post","type-post","status-publish","format-standard","hentry","category-corporate"],"_links":{"self":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts\/8788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8788"}],"version-history":[{"count":1,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts\/8788\/revisions"}],"predecessor-version":[{"id":8789,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=\/wp\/v2\/posts\/8788\/revisions\/8789"}],"wp:attachment":[{"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.faceinews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}